Find a customer feedback survey that you have recently been sent. It can be something that was sent in the mail, sent by email, or that has just popped up on a website (for example, after buying something). An easy way to do this is to just search for “survey” in your email inbox and see what comes up.
Take a picture or screenshot of the survey and include it at the end of this document.
Read all of the questions in the survey carefully and answer the following questions:
- What was the purpose of this survey?
- In general, do you think this was a well-designed survey? Why or why not?
- What could the company have improved in the survey? Be specific.
- If you were designing this survey for the company, what questions would you ask? Be specific (i.e., write the questions exactly as you would want them to appear in the survey). Include at least two questions.
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