You are required to prepare a management report that applies horizon scanning techniques (trends, data analysis, sources and critical thinking) to examine an industry of your choice. You will need to identify the relevant contemporary issues that affect that industry. Use the following subheadings for your report.

 

  • Describe the industry and what is happening within it.For example, is the industry expanding or contracting, what are its biggest challenges, are there any new entrants etc.
  • Draw on sources from your Horizon Scanning Tracker.