The assignment concentrates on Social Media for Business. Additionally, there is an analysis on Impact On Customers. So, determine how it has transformed the way organisations within secondary education interact with their stakeholders.

Social Media for Business – Impact On Customers analysis

Description. Firstly, attached is the assignment brief along with some sources that might be useful. The assignment is to research thoroughly the adoption of social media within the secondary education in the UK (examples worldwide can be included in the literature review) in order to determine how it has transformed the way organisations within secondary education interact with their stakeholders, that is, their employees, partners, customers/clients, suppliers and other parties.

Social Media for Business – Impact On Customers analysis

I have some of the links of the papers I have found.INTRODUCTION – MAIN BODY Social media & tools relevant to sector; their purpose and activities Adoption issues; business drivers, benefits, opportunities, obstacles Innovation issues Impact analysis.

No matter what industry your business is in, social media offers the opportunity to establish your brand as a thought leader—the go-to source for information on topics related to your niche.

Like brand advocacy, thought leadership is a great way to build consumer trust. In fact, LinkedIn research in partnership with Edelman shows that marketers underestimate just how much thought leadership can impact trust, especially for B2B marketers. About half of B2B marketers surveyed believed their thought leadership would build trust in their companies. However, more than 80 percent of buyers said thought leadership builds trust.

Detailed Instructions

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