State the problem. Define it – give some depth to the nature of the problem.
Why is it a problem? Provide some concrete evidence of the problem.
Describe (briefly) each component of your 3 part solution?
are the potential downsides to your solutions and are there ways to mitigate those downsides?
Additionally, will your plan cost a lot of money?
Will your plan take a long-time? Of your potential solutions, which are you best to effectuate?
Why (based on your personality and leadership skills and possible future career)? How will you ultimately measure success?